Innovating in India – The Jugaad Principle
Burt Kaliski | May 16, 2012
Last week I made my third trip to India and my first one with Verisign, visiting the company’s development center in Bangalore.
Paul Tidwell, who leads Verisign Labs’ program office, also joined me for the trip.
We had three full days of meetings with the center’s director Prashanth Honnavalli, his management team and staff on technology and innovation to learn about the many new ideas that our colleagues in Bangalore are pursuing as part of the company’s Registry and Network Intelligence and Availability businesses. We also shared thoughts on Verisign’s long-term technology direction.
One of the new things I learned from our colleagues in India is the principle of Jugaad, a Hindi term that means clever and resourceful. It describes the process of innovating by doing whatever it takes to get something working with minimal resources, often by using work-arounds.
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